Simple Life London




Setting the standard for renting.

Growing their build-to-rent portfolio, Simple Life Homes marked their new London venture with an expanded Simple Life London brand and a new website to tap into the London market.


Role: 
Web Design
Branding
UX
Agency:
Saentys
Year:
2020








The Project


A fresh twist on the existing Simple Life brand. The website and branding emphasises keeping things simple and clean, with clear messaging, sensible UX patterns and custom iconography to join the Simple Life visual language.

Early responses have been very promising. Simple Life London received 25 enquiries within 72 hours of the website going live, preceding their marketing campaign launch.








Mobile-ready design 


Designed to play nicely with handheld devices all the way up to 4k screens. Simple Life London was designed with a responsive CMS so that key messaging is always visible and fits comfortably in your screen.