Starling

Pitch concept for Starling Verification, a satellite forest monitoring service provided by Airbus to help corporations measure their impact on the planet’s rainforests. A revamped website and app design were pitched, alongside a marketing strategy to position Starling Verification as industry leaders.

Role:
Strategy
Art Direction
UI Design

Agency:
Saentys

The pitch

At current, it is virtually impossible for corporations and major brands to truly measure their impact on the world's rainforests. Starling Verification provides a solution, using satellite forest monitoring provided by Airbus to show a historic record and real-time updates on the conditions of rainforests. This allows companies to see if their policies are making a real impact, and to empower them to work meaningfully alongside their suppliers to protect rainforest cover.

For this project, Starling Verification wanted to see their current website revamped to highlight the benefits of their services and position themselves as market leaders. We included a case studies and newsroom section, vital for reinforcing Starling as thought leaders in their field, and created visuals for an engaging design.

Though the client did not go ahead with the digital strategy we pitched, the overall presentation and designs produced were hugely successful and have resulted in an ongoing relationship with the client.