Jessica Brown • Senior User Interface Designer
Starling by Airbus
Agency pitch concept for Starling Verification, a satellite forest monitoring service provided by Airbus to help corporations measure their impact on the planet’s rainforests.
Skills
Strategy
Web Design
Agency
SAENTYS
SAENTYS
Role
Designer
Year
2019
Original website
The Pitch
At current, it is virtually impossible for corporations and major brands to truly measure their impact on the world's rainforests. Starling Verification provides a solution, using satellite forest monitoring provided by Airbus to show a historic record and real-time updates on the conditions of rainforests. This allows companies to see if their policies are making a real impact, and to empower them to work meaningfully alongside their suppliers to protect rainforest cover.
For this project, Starling Verification wanted to see their current website revamped to highlight the benefits of their services and position themselves as market leaders. We included a case studies and newsroom section, vital for reinforcing Starling as thought leaders in their field, and created visuals for an engaging design.
Though the client did not go ahead with the digital strategy we pitched due to our proposed budget, the overall presentation and designs produced were hugely successful and have resulted in an ongoing relationship with the client. It was also a fun, week-long project to flex my creative muscles.