About

Essex-based designer with over 10 years experience. Focused on designing for scaleability, accessibility and impact.

Experience

If you’re looking for a highly organised individual contributor with a knack for streamlining processes and getting things done, you may have just found her.

Whether it’s delivering quickfire pitch work or grinding out new features, I’m comfortable working across a range of industries and org sizes.

Most recently I’ve stepped up into line management at TSB, where I’ve juggled daily design work alongside coaching junior designers, prioritising their workload and shaping design standards across our output for the app and web.

Capabilities

Product Design UI Design User Experience Web Design Design Systems Accessibility Prototyping User Testing CMS Pitch Decks Cross Functional

Toolkit

Figma FigJam Figma Slides Sketch Adobe Creative Cloud Lottie (+ Labs) Miro Protopie Confluence Jira Notion Asana Zeroheight Github Lovable Perplexity

How I approach design

User-centred approachI focus on meeting customer needs by using the Jobs To Be Done framework and including accessibility compliance from the start.

Throughout the design process I use competitor research, user research, usability testing, journey mapping, co-design, and lo/hi-fi wireframing.

Results-driven designIterate, validate, repeat! Good design can always be validated through user testing to meet industry-specific regulations and shape decisions made to design systems, new features, or to existing user journeys.

Open design culture
Design doesn’t benefit an organisation when it’s sequestered away. In my last 2 roles I’ve led a tooling migration and formalised design systems to reduce tooling costs, increase efficiency, and foster open collaboration across teams.

How I show up at work

Be empathetic
Everyone faces their own struggles, so I strive to meet people halfway and offer them grace. It can be challenging at times, but I adopt a ‘today is a new day’ mindset to stay focused on delivering quality design.

Cross-functional collaborationI like to build strong partnerships with stakeholders, product owners, and development teams to work at speed in agile environments.

Within design teams I’ve lead peer reviews, facilitated knowledge-sharing sessions, and have sat as the resident Figma expert.

Stay passionate
If you don’t enjoy what you’re doing or where you are—move on. Life is too short, and I choose to spend my time with teams I appreciate and on projects I love.

Life beyond work My downtime is usually filled with a good book or video games. There’s nothing I love more than having a long gaming session, and my holidays are usually devoted to powering through the latest game before I see any spoilers! I’m a regular at hot yoga, have my own allotment, and I’m a part of 2 local book clubs.

I try to learn a new thing every year, so I’ve recently added roller skating, gardening, sewing, and vibe coding to my repertoire of amateur interests.

If you’re curious about what I get up to beyond design, you can have a nose around my sort-of blog.

What I’m doing now